Innovation wins at 2015 Katha Awards Food
Intimate know-how of local consumption habits and packaging ingenuity were the order of the day as the Katha Awards Food announced the awardees for 2015.
Barrio Fiesta’s Tubagong took top honor for the food ingredients category for its innovative take on two very popular Filipino condiments. Green Leaves’ Maja Blanca mix made the classic kakanin more convenient to finish at the top of the snack food category, while Destileria Limtuaco’s Old Captain Rum did the same in the beverages category. Island gem’s Laing bested all the other processed fruits and vegetables, while Mama Sita’s wowed the judges to win the best booth display.
The Department of Science and Technology (DOST) pushed the limits of packaging and food technology as it won special citations for Pack of Hope, Smoked Milkfish, Blast Frozen Durian, and Mighty Kamote, while Coco Wonder by Albao Enterprise received the special citation for extensive product innovation using coconut.
The Katha Awards Food (formerly known as Trendy Awards) pays homage to newly developed Philippine food products and food applications that satisfy three major criteria: Packaging Design and Innovation; Product Innovation, and Market Demand and Readiness. Aside from giving due recognition to participating IFEX Philippines companies that exemplify excellence in food product/packaging design and innovation, the awards aims to strengthen the reputation of IFEX Philippines as a go-to destination for innovative food products and packaging.